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CONSUMERS PREFER THE EAR. MARKETEERS THE EYE

83% of the marketing budget of Fortune 500 companies goes to visual communications. According to Dr. Swaab we train managers far tooAi??analytically and not enough on their own intuition and passion.Ai??BIG BANG believes that positioning strategy is too much a rational process that leaves hardly any room for passion and intuition. And we all know for a fact that what we believe in emotionally is our own truth. Emotion leads to action. We have found new ways to get to the hearts of our consumers. Music can be the source of your brand. We would likeAi??you to unveilAi??howAi??we come to this conclusion. Let BIG BANG surprise and convince you.

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